THE CHALLENGE

A confidential Swiss life science client, pioneering scientific breakthroughs in nutrition to manage health conditions linked to aging, to develop a real fruit powder mix featuring a highly pure form of Urolithin A that supports mitochondrial function and healthy aging.

OUR WORK

Developed a real fruit berry blend powder mix incorporating Urolithin A, convenient single-serve sachets. He sourced the ingredients, identified and qualified a co-packer, and successfully scaled up and commercialized the product for market readiness.

THE RESULT

The product became the first consumer nutrition product in the world clinically proven to help counter age-associated cellular and muscular decline by revitalizing mitochondria. It launched successfully and is available for direct-to-consumer purchase online in the United States. While highly innovative and science-backed, the broader consumer market for clinically validated “next-generation” anti-aging nutrition products was still relatively early at the time of launch. The concept gained strong traction with health-conscious early adopters, though mainstream awareness and adoption of mitochondrial-targeted supplements were just beginning to grow.